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Exemple concret de business plan avec chapitres clés et calcul financier (en français):

Contenu:
1 Résumé
2 Table des matières
3 Vision – Objectif − Idée
4 Etude de Marché
4.1 Segment cible de marché
4.2 Volumes, Tendances et Moteurs du Marché
4.3 Raisons d’acheter, Problèmes des Clients, Bénéfices Recherchés
4.4 Facteurs de succès du service, critères d’achat et exigences du client
4.5 Analyse des tarifs pratiqués
5 Concurrence directe et indirecte
6 Service propos
6.1 Description du service proposé
6.2 Positionnement et différentiation
6.3 Valeur pour le client et valorisation des bénéfices
6.4 Stratégie Marketing
7 Offre Minimum Viable et Test avec le marché
8 Organisation : Protection Intellectuelle, Moyens nécessaires, Démarrage de l’activité
8.1 Protection Intellectuelle
8.2 Organisation de l’entreprise et moyens nécessaires
8.3 Démarrage de l’activité commerciale
8.4 Aides et Subventions
9 Calcul financier
9.1 Tableau de trésorerie
9.2 Plan de financement
9.3 Seuil de rentabilité
9.4 Compte de résultat prévisionnel et objectifs à trois ans
10 Analyse SWOT et Conclusion
11 Sources utilisées
12 Annexes


The market of Management Consulting in France (in english):

Content:
1 Summary
2 Table of Content
3 Consulting Market Volumes, Trends and Drivers
4 Reasons to Buy from Contractors
5 Success Factors for Consulting Firms
6 Price Benchmark
7 Direct and indirect competition
8 References









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